Top 100 Banks Using Social Media

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The top banks using social media ranked by their overall Power 100 score for the fourth quarter of 2017. If you think your financial institution should be listed here and it isn’t, please click here.

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Power 100 Ranks - Banks Q4 2017

#BankAreaFacebook LikesTwitter FollowersYouTube Views
1 State Bank of India IN 14,051,557 2,876,957 97,911,791
2 Yes IN 7,154,766 3,636,744 330,508
3 Wells Fargo USA 1,047,640 274,375 88,651,374
4 GT Bank NIG 5,564,513 1,266,893 8,742,148
5 ICICI IN 5,354,464 385,505 31,468,931
6 BofA USA 2,850,080 499,756 26,580,047
7 CIMB MAL 1,539,406 132,353 48,372,345
8 HDFC IN 2,536,546 252,476 33,464,763
9 Capital One USA 4,290,018 163,578 16,713,947
10 Zenith Bank NIG 3,384,839 759,521 7,148,766
11 Axis IN 3,463,095 232,655 21,459,694
12 TD Bank (Canada) CAN 774,377 106,639 49,215,628
13 Citi USA 1,186,291 923,824 19,862,431
14 Chase USA 4,004,108 354,944 8,191,807
15 Maybank MAL 2,131,211 132,595 26,892,437
16 Deutsche DEU 126,388 681,444 27,951,655
17 BDO PH 3,361,405 13,093,392
18 Kotak Mahindra IN 1,001,785 199,497 29,384,007
19 RBC CAN 482,419 80,539 38,368,026
20 Emirates NBD UAE 935,478 129,127 30,828,646
21 Goldman Sachs USA 166,494 658,660 20,878,789
22 CIBC CAN 393,866 119,137 26,403,041
23 HSBC UK 2,082,568 168,511 6,850,520
24 Santander (UK) UK 388,562 59,130 22,523,781
25 Security PHI 264,353 2,736 25,115,311
26 Access NIG 1,861,142 284,948
27 Bank of the Philippine Islands PHP 1,538,554 76,188 8,151,400
28 IDBI IN 1,922,946 158,107 2,777,112
29 KCB KEN 1,142,860 234,994 5,515,434
30 United Bank for Africa NIG 1,807,902 229,721 1,092,034
31 UBS UK 135,420 352,392 13,558,248
32 Credit Suisse CH 109,760 310,795 14,764,898
33 DBS SG 800,806 21,402 16,145,954
34 Barclays UK 593,103 241,650 10,558,032
35 Fifth Third USA 199,275 35,238 18,891,020
36 Natwest UK 355,615 97,703 8,167,882
37 FirstBank NIG 1,065,745 287,731 216,236
38 RBL Bank IND 1,267,729 147,000 2,867,341
39 NAB AUS 204,830 62,557 15,311,627
40 USAA USA 1,112,658 117,297 4,919,432
41 FNB SA 922,635 76,645 1,517,021
42 Commonwealth AUS 746,041 82,136 8,908,081
43 Co-operative Bank KEN 1,114,043 182,786 1,070,048
44 IndusInd IND 1,085,595 38,239 6,678,400
45 Diamond NIG 936,092 237,329 1,589,594
46 Bank of Montreal CAN 147,062 48,618 14,676,410
47 Scotiabank CAN 752,640 90,495 7,566,393
48 Standard Chartered UK 319,889 46,588 12,790,267
49 UBL PAK 1,734,894 3,733
50 Nedbank SA 262,013 96,139 10,202,985
51 Federal IN 432,280 5,832 11,953,788
52 Mashreq UAE 764,483 65,047 6,712,189
53 TD Bank (US) USA 774,376 45,701 5,899,983
54 Meezan PAK 1,516,817 3,528 793,641
55 Stanbic IBTC NIG 485,188 206,126 3,745,173
56 Allied Irish Bank IE 65,086 40,527 12,313,428
57 Fidelity NIG 938,376 123,826 880,073
58 UOB SGP 105,290 13,090,602
59 First City Monument NIG 1,172,388 60,587 35,476
60 Santander (US) USA 124,337 4,869 12,370,449
61 First Abu Dhabi UAE 986,569 56,062 1,587,325
62 Co-Operative Bank UK 20,801 17,101 12,136,082
63 Bank of Ireland IE 61,632 35,018 8,799,860
64 Equity KEN 629,223 143,852 138,808
65 Absa SA 366,206 80,424 3,992,156
66 US Bank USA 285,461 33,909 7,730,090
67 Hong Leong MAL 471,292 10,156 6,574,491
68 BMO Harris USA 90,798 11,295 10,120,252
69 Summit PAK 1,133,053 2,136
70 Lloyds UK 159,036 111,635 2,596,388
71 ANZ AUS 333,717 119,657 3,604,468
72 ASB NZ 165,084 19,503 7,718,268
73 Tangerine CAN 119,109 34,547 7,631,707
74 Union (Nigeria) NIG 598,400 121,256 396,055
75 Standard SA 93,737 104,971 3,747,722
76 RAKBANK UAE 247,189 43,861 5,666,980
77 Capitec SA 415,852 64,618 2,709,433
78 Sterling NIG 689,094 52,325 570,446
79 PNC USA 303,984 22,541 5,164,085
80 OCBC MAL 648,078 18,249 886,722
81 Westpac AUS 229,106 55,540 3,457,686
82 Investec SA 28,824 24,231 5,826,376
83 Ally USA 306,046 33,794 2,339,021
84 Seylan LKA 610,804 3,660 266,414
85 Regions USA 274,416 21,475 2,390,106
86 Huntington USA 262,232 20,705 2,994,147
87 Barclays KEN 272,206 83,071 256,320
88 SkyeBank NIG 264,758 66,638 571,570
89 BBVA Compass USA 128,874 12,023 3,012,303
90 CFC Stanbic KEN 222,660 42,366 1,191,150
91 NDB SRI 445,764 1,137 223,905
92 Virgin Money UK 74,090 62,572 1,529,372
93 Chase KEN 98,803 71,781 289,799
94 I&M Bank KEN 226,457 44,951 256,675
95 RBS UK 105,647 61,879 972,200
96 ANZ NZ 122,406 17,909 1,945,097
97 M&T USA 82,064 8,377 2,613,349
98 RBS Citizens USA 159,553 19,707 1,163,995
99 Simple USA 128,264 48,711
100 TCF USA 18,001 3,329,288


Note: All data pulled on December 30, 2017.

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This article was originally published on January 11, 2018. All content © 2018 by The Financial Brand and may not be reproduced by any means without permission.

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